Adidas

Giving grassroots influencers a professional spotlight.

Adidas

Giving grassroots influencers a professional spotlight.

Adidas

Giving grassroots influencers a professional spotlight.

Adidas

Giving grassroots influencers a professional spotlight.

Adidas

Giving grassroots influencers a professional spotlight.

BACKGROUND

Since 2015, Adidas has made it a core focus to become known as the best sports brand in the world once again. To do so, they launched a long-term campaign dubbed “Here to Create,” aimed at encouraging creativity in sport. The “Creativity Gets You Noticed” iteration of the campaign leverages well-known Tango players from around the world, and follows them as they break into Real Madrid’s stadium to take over.

SOLUTION

To activate the campaign, we (Isobar) crafted a smart digital ad framework that could be versioned for key markets and designed a responsive campaign landing page amongst other site assets for adidas.com. I created the campaign landing page and led storyboard exercises for OLA concepts, as well as managed production efforts through final delivery.

BACKGROUND

Since 2015, Adidas has made it a core focus to become known as the best sports brand in the world once again. To do so, they launched a long-term campaign dubbed “Here to Create,” aimed at encouraging creativity in sport. The “Creativity Gets You Noticed” iteration of the campaign leverages well-known Tango players from around the world, and follows them as they break into Real Madrid’s stadium to take over.

SOLUTION

To activate the campaign, we (Isobar) crafted a smart digital ad framework that could be versioned for key markets and designed a responsive campaign landing page amongst other site assets for adidas.com. I created the campaign landing page and led storyboard exercises for OLA concepts, as well as managed production efforts through final delivery.

BACKGROUND

Since 2015, Adidas has made it a core focus to become known as the best sports brand in the world once again. To do so, they launched a long-term campaign dubbed “Here to Create,” aimed at encouraging creativity in sport. The “Creativity Gets You Noticed” iteration of the campaign leverages well-known Tango players from around the world, and follows them as they break into Real Madrid’s stadium to take over.

SOLUTION

To activate the campaign, we (Isobar) crafted a smart digital ad framework that could be versioned for key markets and designed a responsive campaign landing page amongst other site assets for adidas.com. I created the campaign landing page and led storyboard exercises for OLA concepts, as well as managed production efforts through final delivery.

BACKGROUND

Since 2015, Adidas has made it a core focus to become known as the best sports brand in the world once again. To do so, they launched a long-term campaign dubbed “Here to Create,” aimed at encouraging creativity in sport. The “Creativity Gets You Noticed” iteration of the campaign leverages well-known Tango players from around the world, and follows them as they break into Real Madrid’s stadium to take over.

SOLUTION

To activate the campaign, we (Isobar) crafted a smart digital ad framework that could be versioned for key markets and designed a responsive campaign landing page amongst other site assets for adidas.com. I created the campaign landing page and led storyboard exercises for OLA concepts, as well as managed production efforts through final delivery.

BACKGROUND

Since 2015, Adidas has made it a core focus to become known as the best sports brand in the world once again. To do so, they launched a long-term campaign dubbed “Here to Create,” aimed at encouraging creativity in sport. The “Creativity Gets You Noticed” iteration of the campaign leverages well-known Tango players from around the world, and follows them as they break into Real Madrid’s stadium to take over.

SOLUTION

To activate the campaign, we (Isobar) crafted a smart digital ad framework that could be versioned for key markets and designed a responsive campaign landing page amongst other site assets for adidas.com. I created the campaign landing page and led storyboard exercises for OLA concepts, as well as managed production efforts through final delivery.

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CLIENT

Adidas

AGENCY

Isobar

SERVICES

Advertising, Art Direction, Marketing, Motion, OLA, Web Design

CREDITS

Andrew Morse, Monty Cagwin

©2023 Consigli Design Company

©2023 Consigli Design Company

©2023 Consigli Design Company

©2023 Consigli Design Company

©2023 Consigli Design Company